Sustainable Tourism in Kenya

Kenya is pioneering in sustainable tourism, striking a balance between people, tourists, and conservation to guarantee that the wild remains wild for as long as possible. Whereas wildlife used to be the main attraction – and the one that required the most preservation – Kenyans are increasingly being recognized as playing an important role in the safari experience. They are the protectors of Kenya’s rare wildlife, as well as being as much a part of a Kenyan safari as the wildlife themselves.