Soysambu Conservancy is a non-profit organization that works to preserve the Soysambu Estate as a traditional wildlife area while promoting sustainable coexistence of wildlife and livestock. The conservancy is located close to Lake Elmenteita, which is part of the “Kenya Lake System in the Great Rift Valley” World Heritage Site, a Ramsar Convention Wetlands Site, and an important Bird and Biodiversity Area. The area spans 48,000 acres of diverse ecological significance and home to over 450 bird species (including 28 percent of the world’s population of Lesser Flamingos) and 10,000 mammals from over 50 species, including 90+ endangered Rothschild’s giraffes.